February 22, 2012

NIKE Innovation Summit 2012: Day 2

On Day 2 of the Innovation Summit 2012 NIKE unveiled the new Nike+ Basketball and Nike+ Training platforms. The technology in both experiences utilizes a new Nike+ Pressure Sensor built into each shoe capable of measuring how high, hard and quick players play each game, or delivering previously unknown information about a workout.

February 21, 2012

NIKE Innovation Summit 2012: Day 1

Today, February 21st NIKE presented a series of cutting-edge, lightweight performance innovations for the upcoming London Olympics. To help the Brand unveil technology that is going to change sports performance Sartoria has been called to cut, sew and design a multi-functional space within the Basketball City courts in New York.