In the days leading up to the Air Max family’s 28th birthday, Nike shared the untold story of a cultural icon — from its cutting-edge construction to its adoption around the world. In order to properly celebrate the anniversary, Nike released an all-new Air Max model, the Air Max Zero, outlined the Air Max Icons, […]
Reda’s 150° Anniversary has been celebrated in the prestigious Palazzo Clerici in Milan, with an exhibition of Magnum Photographers the likes of Olivia Arthur, Paolo Pellegrin, Gueorgui Pinkhassov, Mark Power, and Alex Majoli. The photos represent Reda’s universe of meaning, exposed through an exhibition path divided into three main stages – raw material / yarn […]
Established in 1956, Brama is a multinational distributor of leading fashion brands, active throughout Europe, Russia and Middle East. Sartoria has been asked to create a new and up-to-date visual identity, several through the line tools and Brama’s new corporate website. The result is a set of bold corporate statements, that empower the awareness, storytelling […]
Space23, the first sport-concept store created by athletes Marco Materazzi and Stefano Mancinelli right in the middle of Milan city centre, has gone through a complete refit during summer 2014. Deep visual and structural changes have taken place, in order to give greater scope to the sportswear culture area. Sartoria was honoured to be in […]
Womanhood, femininity, style and beauty. What do these words really mean? Probably, trying to answer this question is the real core business for any fashion firm. Undoubtedly, it is for Pinko. When Sartoria was asked to work on the FW14-15 advertising campaign, it was an answer to this question that was at stake. Our idea […]
Ascot, italian tilemaker firm on the cutting edge of world class ceramic industry, asked Sartoria to assist them in a wide-range brand repositioning strategy. The outcome of this collaboration is a new series, dedicated to contemporary art: Game of Fifteen. The name comes from a popular game also called “the 15 puzzle” and refers to […]
For its Fall Winter 2014 Collection, Woolrich asked Sartoria to work on a pinnacle retail experience of the advertising campaign. Thus, we designed these special window displays for a selection of prestigious doors in Germany and Switzerland including: Galeries Lafayette Berlin, Reischmann, Breuninger in Stuttgart and Dusseldorf.
Breaking news: Fendi woos digital natives with the newly-released myBaguette app, crafted for iPad and Android tablets!
Starting on season 2014-15 the new partnership between AS Roma and Nike has been announced with the public presentation of Roma home and away kits. The kit features a classic and typically sharp design. The body is in Roma red and features a drop-needle tonal stripe throughout offering players the very latest in performance innovation, […]
During Milan Design Week, and on the occasion of the launch of the Kobe 9 Elite Low HTM and Magista boot, both characterized by Flyknit engineered construction, Nike has decided to partner with Taiwanese innovator and architect Arthur Huang. Exploring the biomimicry inherent to Nike Flyknit, Huang’s Aero-static Dome – installed within the charming courtyard […]