NikeLab x Stone Island

This second episode of an ongoing collaboration showcases Nike and Stone Island’s shared interest in innovation and craftmanship, evidencing that the combined insights of the artist and the engineer, previously a very rare combination, is the key to evolution.
Our sister company Panottica has produced the collection campaign. Shot in Los Angeles with photographer Xavier De Nauw and filmaker Paolo Freschi, the visuals include photos and videos of the collection as well as a documentary on the “Windrunner Project”.